SOFT Laundry Detergent


5 reviews

SOFT Eco Laundry Detergent is the plant based, laundry detergent with added softener designed to bring those natural fabrics back to that oh-so-nice soft feeling, without compromising absorption. 

Designed for deep cleaning with its 5 powerful enzymes, this is a must-have for those using natural fabrics. Modern Cloth Nappies, Towels or Clothing. Officially endorsed by Clean Cloth Nappies .. this is a game changer.


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SOFT Laundry Detergent

100% Australian Made | Deep Cleaning Powdered Laundry Detergent with Added Softener

Plant Based Super Powers - A powerful combination of plant based surfactants, deep cleaning enzymes and free from all the nasties this delivers great results every time.

SOFT SOFT SOFT  -  Unlike traditional softeners which coat the fibres and inhibit absorption, our specially formulated combination will keep your natural fabrics ultra-soft without compromising absorbency.

Cloth Nappy Safe  – Endorsed by the washing gurus at Clean Cloth Nappies, this powerful, plant and mineral based detergent is super effective for deep cleaning your Modern Cloth Nappies.

Keeps the Stinks Away - Our deep cleaning formula will keep your laundry fresh, clean and soft every time. Check out our Washing Advice for the best way to keep your laundry in tip top shape.

Lemon Mojito Anyone - Scented from Bush Mint & Lemon Myrtle this smells like your favourite summer cocktail and don't we all feel like one of those sometimes when doing the laundry! Rinses free, leaving you nothing but that fresh laundry smell.

Australian Owned & Made  –  When you choose b clean co you are supporting local Australian manufacturing and keeping employment where it belongs. We take great pride in working with local manufacturers to create jobs in South Australia.

No Nasties  – We hate nasty ingredients too and know how important taking care of your families needs is so you won't find any hidden ingredients in our products. Free from SLS, SLES, Parabens, Phosphates, Synthetic Fragrances or Dyes and Optical Brighteners. Nothing but good stuff.

Grey Water & Septic Safe plus Vegan & Not Tested on Animals. 

Recycle Me – We hate hard packaging that most detergents come in so our soft pouches are recyclable via the RedCycle programs across Australia. As soon as we have a more environmentally friendly option suitable for small scale production we will let you know, but in the mean time we think our pouches are pretty rad.

If you're ready to ramp up your plant based, cleaning then you're going to love this new SOFT  detergent!


ADD 1 scoop (45 grams) powder to your main wash cycle.

Use half the amount for smaller loads.

45 grams = 2 Tablespoons 

Optimum temperature is 40-60 degrees, however please follow garment care advice.

Dissolve powder before adding to clothes if hand washing. Do not apply directly onto clothing as staining could occur. 

Softness will disappear if you change detergents so to maintain softness continue usage. 


Pre Wash Soiled Nappies – 1/2 scoop detergent.

Main Wash – 1-2 Scoops, depending on the size of your machine.

Temperature – 40-60 degrees for optimum activation of enzymes for a deep clean


– Maintain softness with regular use. If you stop using this detergent, the softness will disappear. 
– Ensure your load is 3/4 full when wet for best agitation.
– In Wash Booster can be added, but not necessary
– Main Cycle min 2 hours. 
– Pre Wash Cycle every 1-2 days, then main wash every 2-3 days. 
– Pre Wash or Quick 30 min cycle is designed to remove the surface bacteria, making your main wash more effective. 


Sodium carbonate, Sodium citrate, Sodium percarbonate, Sodium silicate, plant based surfactants, sequestrants, enzymes (lipase, protease, amylase, mannanase, cellulase)  softner, natural fragrances


In stock

5 reviews

What are people saying about SOFT?

5 reviews for SOFT Laundry Detergent

Based on 5 reviews
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  1. Miffy Wulff (verified owner)

    All of my nappies are bamboo OSFM and most of them were purchased for my sons birth in April 2017. I’ve had two daughters since then so we boosted our stock slightly and therefore a few are newer than that, but most have been used over nearly 4 years and 3 kids. They were pretty crunchy, we have only ever washed them with Rockin’ Green detergent and very occasionally with Omo+Comfort.

    The smell is not great for me though. It smells good when you open the container, but its taken some getting used to not smelling anything during or after the wash. Whilst nothing smells BAD after washing, I definitely prefer a scent to stay on my washing. Washing with the new detergent I think you could definitely notice they were a bit softer, even wet out of the machine, which is great! I would definitely continue to use this product.

  2. Jessica King (verified owner)

    I didn’t tell my partner that we were using a different detergent and after the third wash he asked me what I was doing differently because the nappies were noticeably softer but I noticed by the second wash (after they were dry) .. There were a couple of stained nappies from those dreadful blueberry poos but I trialled the wash without any stain remover (I usually use tuff stuff stain remover bar on obvious stains after rinsing). When I used the tuff stuff, there were no issues with the stains. I normally use the Eco Store Ultra Sensitive laundry detergent, which I really like but I always added vinegar to soften the nappies up. I am pregnant so my nose is really sensitive but I couldn’t smell anything on the nappies when they came out of the wash, they were just clean and fresh smelling! This is a really easy to use product!

  3. Ella Walter (verified owner)

    I think my nappies felt slightly softer straight away. I can’t say it’s heaps softer a few washes in but I’d be up for buying a full packet and given it a proper go at launch to see. Actually I have checked the nappy I put aside at the start as a comparison and it’s definitely more crunchy. So I’d say yes it’s effective after 3 washes but I think it might be more noticeable after 4 or 5. The scent was very good! Performed just as well as cold power whereas I’ve found eco ones in the past not that great so have steered clear. I’ve used OMO sensitive in the past also and would say this is comparative to both. Scent was actually really nice and very light. Nappies just smelled like clean clothes after, not a strong scent. Packaging looks really nice too!

  4. Kate Young (verified owner)

    It’s been roughly a week using your SOFT washing powder – we kept it specifically for our nappies. And what an amazing result we had. We started using the powder right around the time our son got sick so we got some downright disgusting nappies that had me wondering if they’d even come back clean. And they certainly did. They’ve come back soft, pristinely clean and absolutely without any stains or smells. The scents of the powder and the cream are mild and don’t feel overwhelming on your senses, unlike some other detergents. The scoop provided can be composted and is completely biodegradable which is a great plus too. Excited to keep using the powder in the days and weeks ahead. It’s made a difference to our nappies for sure!

  5. Helen Jansz (verified owner)

    I’ve used the soft washing powder on 3 x pre washes, a main wash and a load of baby clothes.

    I love that there is no intense smell (scent is subtle) to the powder and used the recommended doses for the loads. Everything came out clean, stain free and smelling fresh!

    Was really impressed with it as I’ve used a couple of natural detergents and don’t feel like the nappies/clothes are clean. Also love the cornstarch scoop!”

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